BUSINESS SEMINAR

• BUSINESS SEMINARS COVER IMPORTANT TOPICS THAT CAN ALSO BE INCLUDED IN A MARKET STUDY
• SEMINARS COVER BUSINESS SPECIFICATIONS AND REQUIREMENTS OF A TERRITORY
• SEMINARS COVER MOST IMPORTANT AND MOST PROMISING BUSINESS ALTERNATIVES TO COMPANIES

MARKET STUDY

• MARKET STUDY COVERS SELECTED INDUSTRY AND BUSINESS SEGMENT INCLUDING THE TARGET CUSTOMERS
• VERY OFTEN COMPANIES START WITH A BUSINESS SEMINAR AND THEN CONTINUE WITH A MARKET STUDY ASSIGNMENT
• BUSINESS SEMINAR IS AN EXCELLENT BASIS TO DEFINE & FOCUS THE MARKET STUDY TO GET KEY FACTS FOR DECISION MAKING

”CUSTOMER & PARTNER SEARCH”

• IN SOME CASES COMPANIES PROCEED AFTER BUSINESS SEMINARS DIRECTLY TO CUSTOMER SEARCHES
• THEN SEMINAR ITSELF ALREADY PROVIDES ENOUGH OF INFORMATION
• ”CUSTOMER” MAY MEAN BUYERS OF PRODUCTS OR SERVICES, OR BUSINESS PARTNERS IN THE TERRITORY
• TYPICAL IS SEARCH OF DIRECT BUYERS, IMPORTERS, DEALERS, DISTRIBUTORS, AGENTS AND SIMILAR LOCAL KEY PLAYERS
• CUSTOMER & PARTNER SEARCH IS A SORT OF ”MINI-MARKET STUDY”. IT PROVIDES INFORMATION ALSO ABOUT ALTERNATIVES